10 MILESTONES OF THE ONESIXONE BAG IN 2016

10 MILESTONES OF THE ONESIXONE BAG IN 2016

12/02/2016

The LUXURY BAGS BRAND ONESIXONE, HAS ACHIEVED THE FOLLOWING MILESTONES, POSITIONING THE BRAND IN THE LUXURY MARKET:

 

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1 Brand launching in New York at the Maryan Nassir Zadeh’s concept store, a New York fashion icon.

 

2 Appeared at the New York TimesRefinery29 and Wallpaper followed by more than 70 press articles published in 11 different countries with headlines such as: “This is the limited edition Spanish handbag of 161 pieces that is succeeding in Manhattan”.

 

3 Established a commercial presence in some select boutiques in France, Brazil, United Arab Emirates, United States and United Kingdom. It also established a presence in the department stores of FENWICK in London and El Corte Inglés in Madrid, stores where the best luxury handbags are sold.

 

4 It had great impact on social networks coming from international celebrities such as: Chris Pitanguy, Joanna Nolasco, Fiona Ferrer, Mariam Nassir, Maria Bernad, Michaela Kocianova, Irina Sayk, Evangelie Smyrniotaki and Chiara Ferragni, who posted an article in her blog The Blonde Salad. Other artists such as Lady Gaga have shown the handbag on Snapchat.

 

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5 Adrian Salvador, the brand’s creative director, was named as one of the 16 most influential Spaniards for the year 2016 by the prestigious magazine harpers bazaar, due to his work at ONESIXONE.

 

6 Michelle Obama accepted, on her trip to Spain, to receive a handbag from the ONESIXONE Luxury handbag

 

7 Gabriela Palatchi, Pronovias heiress, appeared in several publications wearing the ONESIXONE branded ladies handbags as a brand ambassador.

 

8 Susana Campuzano’s book “The Formula of Luxury” included a chapter in which the ONESIXONE’s case was explained as an example of how to build a luxury niche brand. Simultaneously, one of the ONESIXONE’s handbags appeared in the cover of the book.

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9 Designed a basic handbag collection with seasonal colors in order to meet the high demand of handbags that the limited collection designed by artists could not meet.

 

10 Presented in Paris the second collection designed by Anna Talens which also added new models.

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